Thursday, November 24, 2016

UK Christmas spending to be double than that of other European countries

Well, despite the Brexit hype and vibrations on the economic scenario, the Britons seem to be calm and more excited about the holiday season.

The researches show that Britons will be spending 50 per cent more on Christmas than their European counterparts, where the average spend is £540.42.

Well, the stats are so motivational not just for the shoppers, but also for the businesses who want to make most out of this holiday season.

If your business has a holiday marketing strategy, make sure to align it according to the shoppers’ behavior. In case, if you do not have one in place, get it ready as soon as possible.

On the other hand, all those wannabe entrepreneurs looking for small business opportunities in UK, this is probably the best time to step into and start with highly active shopping season!

Tuesday, November 22, 2016

In Social Media, Be Where Your Customers Are

Social media has revolutionized the business functions, and especially sales and marketing. If you are struggling with sales, you must spend time in knowing where your customers are hanging out online!

Most of small business help resources suggest that you don’t have to be everywhere on Social Media, i.e. you don’t necessarily have to put extra efforts on Facebook, Twitter, G+, Linkedin, Tumblr, Instagram and so on!

Have a healthy presence only on the platforms where your customers are. Communicate with them there well, engage them and sell them all what you have!